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How many times have you heard a good advice like ‘delegate your work to achieve business growth’ only to find yourself unable to turn that advice into action? I bet a lot. This is because we often resist easy solutions, and the mere awareness of the right course of action doesn’t guarantee its implementation. Why does this happen? The answer lies in the realm of our subconscious mind.

The Subconscious Saboteur: Unmasking Limiting Beliefs

Picture this: You lead a company and know it’s time to boost business growth. You know what to do. Yet, something holds you back – an invisible force that seems to veto your every attempt to follow that well-laid path. You deprioritise needed actions and instead find immediate fires to put out. Welcome to the world of limiting beliefs, which everyone has. Common examples of such beliefs in business include:

  • I need to be in control
  • I can’t make a decision without perfect information
  • I think that conflict is bad
  • No one can do it as well as I do
  • This project (or company) is my baby
  • Only I can get this done
  • I can’t show people my human side
  • I can’t trust other people
  • I’m not good enough to achieve this
  • And many more

1. Understanding Limiting Beliefs

Limiting beliefs are the deep-seated convictions nestled within our subconscious minds. These beliefs act as silent architects, constructing the boundaries of what we deem achievable whether in personal or business life. They often stem from past experiences, societal norms, and even well-intentioned advice that got misinterpreted along the way. Think of them as the fine print in the contract between your intentions and your actions.

2. The Comfort Zone Conspiracy

Imagine your comfort zone as a cozy cocoon – familiar, warm, and reassuring. Stepping out of it feels like entering an uncharted territory, and this is where limiting beliefs thrive. They whisper cautionary tales, highlighting potential failures and the unfamiliarity of change. Your subconscious mind, ever the protector of stability, clings to these beliefs to maintain the status quo. Yet, stepping into a new territory is what you need to achieve growth for yourself, your team, and your business.

3. Embracing the Growth Mindset

So, how do you dismantle these self-imposed barriers? It begins with cultivating a growth mindset. This concept, popularized by a psychologist Carol Dweck, emphasises the belief that abilities and intelligence can be developed through dedication and hard work. By adopting a growth mindset, you challenge the validity of your limiting beliefs and start viewing challenges as opportunities for growth rather than threats to your ego. A coach can also help you identify and eliminate limiting beliefs through various techniques. The result? Enhanced personal and business outcomes.

Turning Mindset into Action

As you embark on the journey of aligning your mindset with your goals, remember that transformation takes time. Be patient with yourself. Celebrate small victories – each time you step out of your comfort zone, challenge a limiting belief, and take a step towards your goals.

If you are unsure what limiting beliefs are holding you back or need support on this journey, book a free session today.